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ThinkBank

 

Think Bank

Agency - Ogilvy - Hong Kong
Role - Senior Content Designer

ThinkBank Asia is an open source creative platform for Ogilvy Asia. It encourages the sharing of creative ideas with the opportunity to make cold hard cash.

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Working with talented illustrator Ty Dale we created the launch video, web platform and comms for this innovative new internal platform. I created all animated elements across the different platforms.

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Ty’s original illustration style created a bright and fun look for the platform. I matched this in the animation style giving the timing a cartoonish emphasis creating bouncy walk cycles for the lightbulb characters and popping transitions in the hero video.

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